Customer Relationship Management News


CIO

CRM definition and solutions
CIO
There are many technological components to customer relationship management, but thinking about CRM in primarily technological terms is a mistake. Instead, a useful way to think about customer relationship management (CRM) is as a strategic process ...
Customer relationship management tools have revolutionized engagementTechTarget
Social Customer Relationship Management (CRM) Software Market Growth, Share, Opportunities, Competitive ...The Republic of East Vancouver

all 7 news articles »

Market Realist

Customer Relationship Management: Could Salesforce Lose Its Lead?
Market Realist
Earlier in this series, we discussed Salesforce's (CRM) vulnerability in the SaaS (software-as-a-service) space. Despite losing its lead in the SaaS space, it still rules the CRM (customer relationship management) spacethough this may not be for long.
How Life Sciences is Injecting Technology Into Development of New TreatmentsHuffington Post

all 23 news articles »


Lenovo Selects Atento as Strategic Partner for Contact Center Customer Relationship Management in Brazil
PR Newswire (press release)
Atento is the largest provider of customer relationship management and business process outsourcing (CRM/BPO) services in Latin America, and among the top three providers globally, based on revenues. Atento is also a leading provider of nearshoring ...

and more »

DigitsLBi Is Launching A Customer Relationship Management Practice
MediaPost Communications
Sapient's DigitasLBi is launching a CRM hub that will serve to offer services to help brands build relationships between themselves and their customers. To get the practice up and running, the agency is working with customer engagement agency Kitcatt ...


What is Customer Relationship Management?
Business 2 Community
Customer relationship management (CRM) is a concept that refers to the strategies used by an organization to improve business relationships with customers. CRM software dates back to the 1980s these systems gathered and analyzed customer ...


TechTarget

Industry-specific CRM systems still on the rise
TechTarget
When deciding on customer relationship management systems, companies in specialized industries are turning their attention to software built to understand the specific complexities -- whether it's constantly changing regulations, strict security ...


PropertyCasualty360

CRM challenges in insurance agents vs. carriers
PropertyCasualty360
However, based on what CRM software has become over the past decade, it's easy to see why someone would assume that because CRM performs contact management or sales management, it would be the solution of choice for insurance companies.


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